New Orleans Short-Term Rental Permits and Owner Data
New Orleans STR license types, the 2026 court ruling, fees, the city's three open-data permit files, what fields they publish, and how vendors use them legally.
New Orleans runs one of the most open short-term rental programs in the United States. The city publishes every permit application it has received since 2017, a separate file of licenses in force today, and a third file of non-commercial licenses. Most of those records carry a phone number and an email address. For a business that sells to hosts, that makes New Orleans one of the few places where a public record can start a conversation instead of a skip-trace.
This guide covers how the city licenses short-term rentals in October 2026, where the ordinance stands after this year's appeals court ruling, how an owner applies, what each city dataset publishes, what the numbers show, how East Baton Rouge differs, and how cleaners, managers, insurers and maintenance firms can use the records without breaking telemarketing or email law. Every count is labeled with its source and date. Counts from our PermitPulse dataset are as of October 2026.
Who regulates short-term rentals in New Orleans
The city's Short Term Rental Administration issues the permits and keeps the registry, and violations go to administrative hearings. Its overview page states the rule plainly: a short-term rental "is not legal without a permit." The city defines a short-term rental as the use of a dwelling unit by guests for less than thirty consecutive days. Stays of thirty days or more are long-term rentals and need no short-term rental permit. You can read the city's definitions on its overview of short-term rentals in New Orleans.
Three other points from that page matter to anyone working the data:
- The rental must be in a legal dwelling unit with cooking and eating facilities.
- In a single-family home, one bedroom must be reserved for the owner's full-time occupancy. In a two-family or multi-family building, one entire unit may be used.
- Airbnb and Vrbo are described as private entities that do not issue permits or enforce the rules. The city does both.
Hotels, motels and licensed bed and breakfasts are not regulated by the short-term rental office. That is why lodging businesses sit in a separate city list. We keep that list (386 records as of October 2026), but we do not sell it as short-term rental data, and you should not mix it into a host campaign.
License types named on the city's pages
The city's current permit structure has two layers. Each property needs an owner permit, and each property needs a permitted operator. The city's STR Operator's Permit page says it directly: "Every STR unit in Orleans Parish must have both an Owner permit and an Operator permit associated with it." An owner can act as their own operator or name another permitted operator.
Non-commercial short-term rental (NSTR)
The non-commercial permit is the one used in residential neighborhoods. Under the rules that took effect July 1, 2023, the city issues these permits through lotteries held on a per-square basis, meaning per city block. A lottery is held only where a square has more applicants than available permits. Lotteries run quarterly. Permits run until June 30 of the following year, and first-year fees are prorated by the month of the lottery: July winners pay full fees, October winners 75 percent, January winners 50 percent and April winners 25 percent. Selected applicants have five calendar days to pay or they forfeit the permit. These rules are on the city's permit lotteries page.
Renewal requires good standing with the Department of Safety and Permits, a valid operator license, completion of a city-provided STR course, and resolution of listed violations, liens and open permits. Permit holders whose permits were revoked or rescinded cannot renew.
One detail changes how you should read NSTR contact data. The operator page says "NSTR Operators must reside at the property at the time of guest stays." The person on an NSTR record is usually a resident of that house. That shapes everything from your offer to how you contact them.
Commercial owner's permit (CSTR)
The commercial owner's permit is the second owner permit type. The city's Commercial Owner's Permit page says new CSTR applications stopped on June 8, 2023: "As of June 8, 2023, pursuant to CZO 19.4.A.20, new Commercial Short Term Rental applications can no longer be accepted." The page now covers renewals only.
The CSTR rules on that page are worth knowing because each one is a purchase someone has to make:
- A $1,000,000 commercial general liability policy.
- A noise monitoring device, required since July 1, 2023.
- Guest registration records.
- Listings that show the owner and operator permit numbers, ADA status, guest bedroom count and maximum occupancy.
- A posted owner permit, an evacuation diagram, and trash and recycling collection days.
- Cleanliness, safety equipment and lock standards.
- Someone reachable by phone during guest stays who can be on site within an hour.
Owner permits cannot be transferred, and the owner must hold at least a 50 percent interest in the property.
Operator's permit
"An Operator permit is a permit that allows an individual to operate or manage one or more STRs." Any natural person over 18 can hold one. The operator must be reachable by phone and able to be physically present at the unit within one hour of being contacted during all periods of guest occupancy. To apply, the operator lists the addresses of every unit they will run and, for each unit, the owner's name and contact information, a nuisance prevention plan and a neighborhood response plan. One operator can manage any number of rentals, but the fee rises above one unit.
Platform permit
The short-term rental office also lists an STR Platform Permit among its services. Platforms are regulated separately, and since the 2024 ordinance they must verify a rental's license status before facilitating a booking (more on that below).
Older types you will see in the data
The applications file goes back to March 2017, so it carries license names from earlier rule sets. A query of the city's applications dataset on October 23, 2026 showed these residential subtypes and their date ranges:
| Subtype as published | Records | First application | Last application |
|---|---|---|---|
| Accessory STR | 7,964 | March 2017 | April 2023 |
| Temporary STR | 6,485 | March 2017 | August 2022 |
| Commercial STR | 5,051 | March 2017 | August 2024 |
| Residential Partial Unit | 2,328 | November 2019 | April 2025 |
| Residential Small Unit | 2,218 | November 2019 | May 2025 |
| Interim | 175 | July 2022 | March 2024 |
| Residential Large Unit | 168 | November 2019 | February 2023 |
The license type column tells a similar story. In our copy of the New Orleans files, the types are: Short Term Rental (15,482 records), Non-Commercial Short Term Rental (6,488), Short Term Rental Commercial Owner (5,479), Short Term Rental Residential Owner (4,059), Short Term Rental Operator (1,724), Non-Commercial STR - Special Exception (253) and Interim STR (151). The "Residential Owner" records come from the rules that took effect December 1, 2019, part of which the courts later struck down. If you sell to people who are operating today, filter on the current types and on dates, not on the word "residential."
Where the ordinance stands in October 2026
New Orleans has rewritten its rules several times. The city's overview page gives the sequence:
- August 2015: the City Council asks the City Planning Commission to study short-term rentals.
- December 2016: the first regulations are signed into law.
- April 1, 2017: the city begins issuing permits.
- August 2019: a new regulatory structure is adopted. It takes effect December 1, 2019.
- March 23, 2023: the Council passes Ordinances 029381 MCS and 029382 MCS, effective July 1, 2023.
The courts shaped what is left. In its August 5, 2026 opinion in Bodin v. New Orleans City, No. 25-30524, the U.S. Court of Appeals for the Fifth Circuit summarized the history. In 2022 it had struck down a 2019 requirement that an operator be the primary resident of the property. When the city revised the ordinance to keep businesses from owning short-term rentals, the court held in 2025 that the revision violated the Equal Protection Clause.
The 2026 case was brought by four hosts, a rental company and Airbnb. It challenged two ordinances:
- The 2023 Ordinance, which limits short-term rental licenses to one property per residential block, distributed by lottery. In the French Quarter, the city will not issue a license on a block where a bed and breakfast operates. The ordinance also bars any person from operating more than one short-term rental.
- The 2024 Ordinance, which bars platforms from facilitating a transaction on an unlicensed rental, requires them to verify a rental's license through the city's system before facilitating a transaction, and requires them to reverify at least every thirty days.
The court upheld both. It found the one-per-block lottery was not a taking because owners can still rent long term, and it found federal Section 230 did not preempt the platform rules. It affirmed dismissal of the other claims. The district court had earlier granted Airbnb summary judgment on one claim, about the 2024 Ordinance's monthly reporting requirement under the Fourth Amendment; that ruling was not part of what Airbnb appealed. The City Council's August 2026 release describes the decision as upholding the city's non-commercial rules and its platform verification system.
What this means for a vendor, in plain terms:
- Residential supply is capped by block. A lottery winner holds something scarce and is likely to invest in keeping it.
- Platform verification means unlicensed listings face a harder road. Licensed hosts are the market that stays.
- No new commercial permits have been accepted since June 2023, so the commercial base is a fixed group that renews.
- Ownership rules for businesses have changed through litigation. Expect to see some LLC and company names on records, and check the city's current guidance before you assume any ownership rule.
This is a summary of public documents, not legal advice. Rules change; read the city's pages before you rely on any one of them.
How an owner applies and what it costs
Applications go through the city's One Stop App. The commercial page describes the review flow, and the operator page lists what an operator files. Put together, the process an owner and operator follow looks like this:
- Confirm the property can host a short-term rental: a legal dwelling unit, the right permit type for its location, and, for a non-commercial permit, a spot on the block, won by lottery where a block has more applicants than permits.
- File the owner application online and wait for a confirmation email. The filing date is set when the application is registered.
- Get an operator permit, or designate a permitted operator. The owner permit is not issued until the operator permit is.
- Upload the required documents. For commercial renewals the city lists photo ID, floor plan, evacuation plan, and a form covering noise abatement, sanitation and security operation plans.
- Wait for review. The commercial page says the department aims to finish reviews within two weeks. Status updates come from NOREPLY@nola.gov and show in the One Stop App.
- Receive a determination. Approvals include payment and placard instructions. Denials explain how to appeal or reapply; commercial appeals go to the Board of Zoning Adjustments within 45 days.
- Pay fees, post the placard, and register for taxes before the first guest.
The fees the city publishes:
| Item | Amount | City page |
|---|---|---|
| Application fee, per permit | $50, non-refundable | Operator and CSTR pages |
| Operator permit, single NSTR unit | $150 | Operator page |
| Operator permit, single CSTR unit | $1,000 | Operator page |
| Operator permit, multiple units | $1,000 | Operator page |
| CSTR owner permit | $1,000 per permit | CSTR page |
Taxes and nightly fees are on the city's STR taxes, fees and fines page: a $5 per night occupancy fee for NSTRs, $12 per night for CSTRs, a 5 percent Orleans Parish gross rentals tax, a 6.75 percent Orleans Parish occupancy tax, and an occupancy privilege charge of $0.50 per night for properties with 1 to 299 rooms. Those figures exclude state and federal taxes. Under state law, fines for violations heard in adjudication are capped at $1,000 per violation cited.
For a vendor, the arithmetic is useful context. A host who pays a $1,000 commercial permit, a $1,000 operator permit for several units, $12 a night in fees and a seven-figure liability policy is running a business with fixed costs. A host who wins an NSTR lottery is paying less but faces a renewal course, a residency rule and a block cap. Those are two different buyers.
The city's open-data datasets
The city's registry page points to a dataset of all permit applications on data.nola.gov and to GIS maps of active rentals, all applications and all NSTR licenses. The open-data portal publishes three short-term rental tables. We pull each of them every 24 hours into PermitPulse. Here is how they compare.
| Dataset | What it holds | Records in PermitPulse (October 2026) | With a phone or email |
|---|---|---|---|
| Short-Term Rental Permit Applications | Every application since 2017, any status | 28,104 | 25,394 (90%) |
| Active Short-Term Rental Licenses | Licenses in force: commercial, non-commercial, operator, plus exempt lodging | 4,314 | 2,596 (60%) |
| Non-Commercial Short-Term Rental Licenses | NSTR licenses | 1,231 | 1,231 (100%) |
The record counts are from our register list; the contact shares are from our per-register counts of October 22, 2026, when the applications file stood at 28,094 and the active file at 4,313. Across all Louisiana sources, PermitPulse holds 34,063 records, and 29,350 of them carry a phone or email. That is 86 percent, the second-highest contact rate of any state with more than 10,000 records in the dataset, behind Wisconsin.
The register pages on our site show the live counts and a sample of fields for each file: New Orleans permit applications, active licenses and non-commercial licenses.
The active file needs one warning. The city's description says it includes "listings for lodging providers exempt from STR licensing (i.e., licensed Hotels, Motels, and Bed and Breakfasts who may list their properties on Short-Term Rental platforms)." A query of that dataset on October 23, 2026 returned this mix:
| License type in the active file | Records |
|---|---|
| Short Term Rental Commercial Owner | 1,276 |
| Non-Commercial Short Term Rental | 1,230 |
| Short Term Rental Operator (all subtypes) | 1,565 |
| Lodging Exempt from STR Regulation | 224 |
Of the 1,565 operator licenses, 1,217 are "Owner-Operator, Non-Commercial Only (NSTR)", 195 are "Commercial (CSTR)" operators, 95 are tenant operators for NSTRs, and 51 are owner-operators with a commercial and one non-commercial property. The rest are a handful of other subtypes. If you count active rentals, count owner licenses, not operator licenses, or you will double-count properties.
Fields the city publishes
The three tables share a core but do not match column for column. These are the column names from the city's dataset metadata, read on October 23, 2026.
| Field | Applications | Active licenses | Non-commercial |
|---|---|---|---|
| Permit or license number | Yes | Yes | Yes |
| Address | Yes | Yes | Yes |
| License type and residential subtype | Yes | Yes | Type only |
| Current status | Yes | No (all active) | Yes, with status date |
| Application date, issue date, expiration date | Yes | Yes | Yes |
| Bedroom limit, guest occupancy limit | Yes | Yes | Bedrooms rented, max occupancy |
| License holder (owner) name | Yes | Yes | Owner |
| Operator name, phone, email | Yes | Yes | Yes, plus operator type |
| Operator permit number | Yes | Yes | Yes |
| Type of building, partial or whole unit | No | No | Yes |
| Coordinates, block, council district, ZIP code area | Yes | Yes | Yes |
Two things in that table decide how you should use the records.
First, the phone and email belong to the operator. The owner is the license holder name. On a non-commercial record the owner and operator are usually the same person, because NSTR operators must live at the property during stays and most active NSTR operator licenses are owner-operators. On a commercial record the operator may be a management company. If you sell management services, a CSTR record whose operator is already a company is a competitor's client, not an open lead.
Second, the applications file holds every outcome. Our copy of the New Orleans files carries these statuses: Expired (14,566), Denied (6,859), Pending (3,688), Issued (1,882) and Duplicate (1,170). Most rows are history. That history is useful for some buyers and noise for others, so filter before you contact anyone.
What the New Orleans numbers show
Across the three files, PermitPulse holds 33,638 New Orleans records as of October 2026. Of those, 29,120 have a phone, 29,062 have an email and 28,961 have both. An owner or business name is on 33,631, and a property address on 33,377. 6,120 carry a filing date in the last twelve months, and 480 were first captured in the last 30 days. You can see the live version of these figures on our New Orleans page.
Applications by year
The city's applications dataset, queried on October 23, 2026, shows how filing volume has moved with each rule change:
| Application year | Applications |
|---|---|
| 2017 | 6,663 |
| 2018 | 6,451 |
| 2019 | 6,806 |
| 2020 | 1,485 |
| 2021 | 2,548 |
| 2022 | 3,342 |
| 2023 | 3,836 |
| 2024 | 2,131 |
| 2025 | 3,132 |
| 2026, through October 22 | 2,612 |
These are the city's own counts, which run higher than the row count in our copy; the shape is what matters. The first three years were the busiest. Volume fell sharply in 2020, and since 2021 it has run between about 2,100 and 3,800 a year.
Months in 2026
Applications dated 2026 by month, from the same query: January 71, February 59, March 206, April 961, May 288, June 190, July 355, August 136, September 272, and 74 in October through the 22nd. April alone held more than a third of the year. Since NSTR permits run to June 30 and lotteries are quarterly, a spring surge is what you would expect. A vendor who wants first contact with new filers should plan for it.
Pending is not always fresh
Pending sounds like a live buying signal, and some of it is. But the city's file holds pending applications from every year. The October 23 query showed pending applications by application year: 167 from 2017, 154 from 2018, 311 from 2019, 218 from 2020, 218 from 2021, 146 from 2022, 968 from 2023, 632 from 2024, 532 from 2025 and 446 from 2026. An application filed in 2018 and still marked pending is not someone setting up a rental next month. Filter pending by application date. For most buyers, the last 12 months is the useful window.
Among applications dated January 1, 2025 or later, the same query showed 808 non-commercial applications pending, 1,229 issued and 1,507 expired, and 165 commercial-owner applications pending, 1,147 issued and 771 expired. Because NSTR permits run to June 30, many of those expirations are likely the end of a permit year rather than a host leaving.
Companies and individuals
The owner name tells you who you are dealing with. In the applications file, 57 percent of "Short Term Rental Commercial Owner" records (2,384 of 4,184) are in a company's name. For "Short Term Rental Residential Owner" records it is 1.8 percent (72 of 4,059), and for "Non-Commercial Short Term Rental" records 1.9 percent (76 of 3,963). Put simply: commercial records are mostly businesses, and non-commercial records are almost all individuals. That split decides your channel and your rules, as the compliance section below explains. Our research on who holds short-term rental permits compares this with other cities.
Names on more than one record
3,172 names appear on more than one New Orleans record, and together they account for 15,662 records. The largest single name appears on 181. Some of that is one property renewed year after year, and some is operators who run many units. To tell them apart, group by name and count distinct addresses. Our guide to finding multi-property owners walks through the method.
East Baton Rouge's program
Baton Rouge regulates short-term rentals through the city-parish Permits and Inspections Division. The rules on the city-parish short-term rentals page split owners into two groups.
Non-owner-occupied units need a permit. The permit fee is $100. Owners apply online through the MyGovernmentOnline portal. They must register to remit sales, use and occupancy taxes, or use a platform registered to do so, and they file an occupational license or proof of platform registration with the application. Occupancy is capped at two people per bedroom plus two more. One parking space is required for each bedroom used for short-term rental. The permit stays valid unless the rental stops operating for a year.
Owner-occupied units need no permit if the owner has a homestead exemption, is present during the rental, and rents at least one bedroom fewer than the unit has. They still register for taxes. In both groups, three violations reported and adjudicated in one calendar year cost the owner the right to operate for a year.
The East Baton Rouge register held 206 records in PermitPulse as of October 2026. None of them carries a phone or email. They give you the property address and ZIP code, so Baton Rouge is a mail market, not a phone market. Activity is slow: two new records in the week to October 23 and one in the week of October 12 to 19. Because owner-occupied hosts need no permit, the register mostly shows whole-home rentals where the owner is not present, which is the group most likely to need outside cleaning and maintenance.
Who sells to New Orleans hosts
The city's own rules list most of what a host has to buy. Here is how each requirement maps to a vendor.
| Rule or fact | Who it creates work for | Records to target |
|---|---|---|
| Operator must be on site within an hour during stays | Local co-hosts and property managers, for owners who do not want to be on call | CSTR owners; NSTR owners who travel |
| $1,000,000 commercial general liability policy for CSTRs | Insurance agents | CSTR owner records near renewal |
| Noise monitoring device for CSTRs | Device sellers and installers | CSTR owners |
| Cleanliness, safety equipment and lock standards | Turnover cleaners, locksmiths, smart-lock installers, safety equipment suppliers | All new and renewing permits |
| Trash and recycling days posted (CSTR); sanitation plan | Cleaners and waste services | All permits |
| Floor plan and evacuation plan with each CSTR renewal | Drafting firms | CSTR records near expiration |
| Nightly fees, occupancy and gross rentals taxes | Bookkeepers and tax preparers | All active permits |
| Block cap and lottery | Real estate agents who need to know which blocks are taken | Issued NSTRs by block |
Cleaning and turnover companies
Every rental needs turnovers. The best targets are recent NSTR issues and pending applications from the last year, because an owner-occupier who just won a lottery may not have a cleaning routine yet. The NSTR file is fully contactable in our copy. See our page for cleaning companies for the general approach.
Property managers and co-hosts
NSTR operators must live at the property during stays, which limits what a full-service manager can offer there. The commercial base is the natural market: a fixed group of permits, mostly in company names, each needing an operator who can arrive within an hour. Look for CSTR owner records where the operator name matches the owner. That owner is self-managing and carrying the on-call duty personally. Our property manager page covers timing.
Insurance agents
The $1,000,000 commercial general liability requirement is written into the commercial permit. The expiration date field tells you when each permit renews, and renewal is a natural time for an owner to compare coverage. Our insurance page explains how agents use permit dates.
Maintenance contractors
The safety equipment and lock standards in the commercial rules put a checklist in front of every operator. Non-commercial hosts live on site, so they hire like homeowners: they want someone reliable for repairs between stays. See maintenance contractors.
How to use the New Orleans data, step by step
- Pick the file that matches your buyer. New hosts: applications filed in the last 12 months. Operating hosts: the active and NSTR files. Commercial operators: CSTR owner records.
- Drop exempt lodging. Remove "Lodging Exempt from STR Regulation" rows from the active file. Those are hotels and bed and breakfasts.
- Drop dead statuses. Remove Denied, Withdrawn, Revoked and Duplicate. Keep Expired only if you sell reinstatement or long-term conversion services.
- Filter pending by date. Keep pending applications dated in the last 12 months. Treat older pending rows as unknown.
- Split company and individual names. Look for LLC, Inc, Trust and similar words in the license holder name. This decides your channel.
- Group by name and address. One property often appears several times across years. Collapse to one row per address, keeping the newest record.
- Check the operator. If the operator name differs from the owner, the phone and email reach the operator, not the owner. Address your message to the right person.
- Scrub before calling. Run phone numbers against the National Do Not Call Registry and your own internal do-not-call list.
- Time to the calendar. NSTR permits run to June 30. Lotteries are quarterly. CSTR permits carry their own expiration dates. Plan contact 60 to 90 days before the date that matters to your offer.
- Look up the address before you act. If a prospect gives you an address, our free STR permit lookup shows whether it appears on a public register.
Worked examples with real counts
A turnover cleaner targeting this year's non-commercial filers
Start with non-commercial applications dated 2025 or later. The city's file showed 808 pending and 1,229 issued in that group on October 23, 2026. The NSTR license file is fully contactable in our copy, and the applications file is 90 percent contactable. If 90 percent of the 808 pending rows carry contact data, that is about 727 owners (808 × 0.90, an estimate). Those are people waiting on a lottery or a review. A short, useful first email that explains your turnover checklist and how you handle trash days, sent before they are issued, reaches them before any competitor has a reason to.
What it costs in time is the real constraint. At an estimated 15 personalized emails an hour, 727 messages is about 48 hours of work (727 ÷ 15). Most small cleaning firms should cut to one or two council districts first, using the district field the city publishes.
An insurance agent working commercial renewals
The active file held 1,276 CSTR owner licenses on October 23, 2026. Each commercial permit needs a $1,000,000 general liability policy. Sort by expiration date and take the permits expiring in the next 90 days. Because 57 percent of commercial-owner applications are in a company's name, most of these are business-to-business contacts. Write to the business by email first, with a clear identity and an opt-out, and follow with a letter. Calling a company's business line is a different legal position from texting an individual's cell phone; the compliance section explains why.
A property manager looking for self-managing commercial owners
In the active file, 195 operator licenses are "Commercial (CSTR)" operators and 51 are owner-operators holding a commercial and one non-commercial permit. Match CSTR owner records to operator names. Where the owner is also the operator, the owner is personally on call within an hour for every stay. That is the person most likely to want a manager. Where a known management company is the operator, skip the record.
A maintenance contractor in Baton Rouge
The East Baton Rouge file has 206 records and no phones or emails. A first-class letter to each property address costs a predictable amount and carries the lowest legal risk of any channel. Our guide to direct mail to vacation rental owners covers list prep and the letter itself. With one or two new records a week, a monthly mailing to new rows keeps the list current.
Compliant outreach to New Orleans owners
A public record tells you a person exists and holds a permit. It does not give you permission to call or text them. Those are separate rules, and they are where most of the legal risk sits. What follows is a summary, not legal advice. If you plan to call at any volume, have a telemarketing lawyer review your program first.
Calls and texts
The Telephone Consumer Protection Act and its rules, at 47 CFR 64.1200, bar calls to cell phones made with an automatic telephone dialing system or an artificial or prerecorded voice unless an exception applies, and require prior express written consent for such calls when they are advertising or telemarketing. They also bar telephone solicitations to residential subscribers who have registered on the National Do Not Call Registry.
The Federal Trade Commission's Telemarketing Sales Rule guide adds three operating rules: delete numbers on the National Do Not Call Registry from your lists at least every 31 days, call homes only between 8 a.m. and 9 p.m. local time, and transmit caller ID. It notes that most calls between a telemarketer and a business are exempt from the Telemarketing Sales Rule.
Why this matters in New Orleans: non-commercial records are almost all individuals, and the operator phone on an NSTR record is very likely the owner's own cell phone. Treat every NSTR phone as a personal mobile. That means:
- No autodialers, no prerecorded messages and no artificial voices.
- No marketing texts without prior express written consent.
- Scrub against the National Do Not Call Registry before any call, and keep your own do-not-call list.
- Call only within 8 a.m. to 9 p.m. Central time.
Our guide to calling STR owners under TCPA and Do Not Call rules covers the detail.
Commercial email is governed by CAN-SPAM. The FTC's compliance guide lists the requirements: accurate header information, a subject line that matches the content, a clear statement that the message is an advertisement, a valid physical postal address, a working way to opt out, and opt-outs honored within 10 business days. Each violating email can carry a penalty of up to $53,088.
A letter to the property address or the owner's address is the lowest-risk channel. It needs no consent and no list scrub. For the 14 percent of Louisiana records with no phone or email, and for all of Baton Rouge, it is the only channel the record supports.
A first email you can adapt
Subject: Turnover cleaning for your short-term rental on [street name]
Hello [first name],
I run [company], a turnover cleaning company in [neighborhood]. I saw that [street address] is on the City of New Orleans short-term rental register. We clean between guest stays, restock supplies, and follow the city's posted trash and recycling schedule for each address.
If it would help, I can send a one-page checklist of what we do in a turnover and our price for a [bedroom count]-bedroom unit. Just reply to this email.
[Name], [phone], [company postal address]
This is an advertisement. If you would rather not hear from us, reply "stop" or click [unsubscribe link] and we will remove you.
Use the bedroom limit field from the record to fill the bedroom count. It shows you read their actual permit, not a list.
A letter opening you can adapt
Dear [owner name],
Your commercial short-term rental permit for [address] shows an expiration date of [date] on the city's public register. Renewal is when many owners review their $1,000,000 general liability policy, which the city requires for commercial permits. I am a licensed agent in [city] and can quote that coverage before your renewal date. My direct line is [phone].
If someone calls you back
When an owner replies or calls you, they have opened the conversation. Keep a record of how and when they asked to hear from you. If they ask you to stop, stop, and add them to your internal do-not-call list the same day.
Mistakes to avoid with New Orleans permit data
- Treating every pending row as new. More than 1,200 pending applications in the city's file date from 2017 to 2022. Filter by application date.
- Counting operator licenses as properties. In the active file, operator rows outnumber either owner type. Count owner licenses.
- Mailing hotels. The active file includes 224 exempt lodging rows. Drop them.
- Addressing the owner at the operator's email. On commercial records the operator may be a manager. Read both name fields.
- Texting NSTR phones. These are mostly individuals' cell phones. Texts need prior express written consent.
- Using the word "residential" as a filter. The Residential Owner type belongs to the 2019 rules. Use current types and dates.
- Assuming ownership rules are settled. The courts have changed them twice in four years. Check the city's pages before you tell a prospect what they can or cannot do.
- Saying a permit was "just issued" when you only know when you found it. Use the issue date field where the city publishes one. If you are going by when a record entered your list, say you found it recently.
Getting the New Orleans file from PermitPulse
If you would rather not pull and clean the three city tables yourself, PermitPulse does it daily. It merges the applications, active and non-commercial files with East Baton Rouge, keeps the city's own status and date fields, and flags records first captured each week on our fresh records page. The week of October 12 to 19, for example, added 31 Louisiana records, 27 of them with a phone or email; you can see that batch on the week's page.
A Louisiana subscription is $99 a month for up to 10,000 rows a month. A one-time Louisiana download is $149. You can take a free 25-row sample of any register after a free sign-up. Details are on the pricing page and the Louisiana overview. Whatever you choose, the compliance rules above apply to every record, whether you got it from us or from data.nola.gov.
Questions and answers
Does New Orleans publish short-term rental owner contact information?
Yes. The city's open-data portal publishes three short-term rental tables: all permit applications since 2017, active licenses, and non-commercial licenses. Each includes the license holder name, the address, and an operator name, phone and email. As of October 2026, 29,350 of the 34,063 Louisiana records in PermitPulse carry a phone or email. The phone and email belong to the operator, who on non-commercial permits is usually the owner living at the property.
What short-term rental permit types does New Orleans issue?
Each property needs an owner permit and a permitted operator. Owner permits are non-commercial (NSTR), issued by per-block lottery under rules effective July 1, 2023, and commercial (CSTR), which stopped accepting new applications on June 8, 2023 and now renews only. Operators hold a separate operator permit. Platforms hold a platform permit. Older records also show Residential Owner, Accessory, Temporary and Interim types from earlier rule sets.
Is the New Orleans one-per-block short-term rental rule still in force?
On August 5, 2026 the Fifth Circuit upheld both the 2023 ordinance limiting licenses to one property per residential block, distributed by lottery, and the 2024 ordinance requiring platforms to verify a rental's license before a booking. The case is Bodin v. New Orleans City, No. 25-30524. Earlier rulings struck down a primary-resident requirement (2022) and a ban on business ownership (2025). Check the city's pages for current guidance.
How much does a New Orleans short-term rental permit cost?
The city lists a $50 non-refundable application fee per permit, $150 for an operator permit on a single NSTR unit, $1,000 for an operator permit on a single CSTR unit or on multiple units, and $1,000 per CSTR owner permit. Hosts also pay a nightly fee of $5 (NSTR) or $12 (CSTR), a 5 percent gross rentals tax and a 6.75 percent occupancy tax, before state and federal taxes.
Can I call or text New Orleans short-term rental owners from the permit list?
Permit records are public, but contact rules still apply. Non-commercial permit holders are almost all individuals and the phone is often a personal cell phone. Under the TCPA, autodialed, artificial-voice or prerecorded marketing calls and marketing texts to cell phones need prior express written consent, and numbers on the National Do Not Call Registry must be scrubbed at least every 31 days. Email must follow CAN-SPAM. Mail is the lowest-risk channel. This is not legal advice.
Does East Baton Rouge require a short-term rental permit?
Non-owner-occupied short-term rentals need a $100 permit from the Permits and Inspections Division, applied for through MyGovernmentOnline, with tax registration. Owner-occupied rentals with a homestead exemption, the owner present and one bedroom held back need no permit but must register for taxes. The East Baton Rouge register held 206 records in PermitPulse as of October 2026, with addresses but no phones or emails.
Sources
- City of New Orleans, Overview of Short-Term Rentals in New Orleans
- City of New Orleans, Short Term Rental Permit Lotteries
- City of New Orleans, Commercial Owner's Permit (CSTR)
- City of New Orleans, STR Operator's Permit
- City of New Orleans, STR Taxes, Fees, and Fines
- City of New Orleans, Registry of Short Term Rentals
- data.nola.gov, Short-Term Rental Permit Applications
- data.nola.gov, Active Short-Term Rental Licenses
- data.nola.gov, Non-Commercial Short-Term Rental Licenses
- U.S. Court of Appeals for the Fifth Circuit, Bodin v. New Orleans City, No. 25-30524 (Aug. 5, 2026)
- New Orleans City Council, Fifth Circuit upholds N-STR ordinance and platform verification
- City of Baton Rouge and Parish of East Baton Rouge, Short-Term Rentals
- 47 CFR 64.1200, Delivery restrictions (TCPA rules)
- Federal Trade Commission, Complying with the Telemarketing Sales Rule
- Federal Trade Commission, CAN-SPAM Act: A Compliance Guide for Business